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Are you looking to expand into Brazil?

Market research information is crucial for making sound business decisions, and BRAANZ Consulting can provide timely and accurate market data that will help fuel your growth.

What is market research?

High-quality market information can increase your understanding of consumer habits and local markets. It can reveal your competitive advantages in a given market and help you prioritise your marketing efforts according to potential profits. It can answer questions such as:

* Where and how should I market my product?

* Do I need a local distribution network?

* Who are my competitors?

* Do I need retail outlets or is a retail partner a better option?

* What price point would maximise my sales and profits? Is my price point competitive in the Brazilian market? By how much? What about other incentives?

* What features, styles, colours would be most successful?

* Do I need to make any adjustments to my product for the Brazilian market?

* What are my long-term chances of success in my Brazil?

How can BRAANZ Consulting help you?

BRAANZ Consulting can help you determine your market entry, develop your marketing strategy, or help you position your company. Given the unique nature of each business, BRAANZ Consulting customize their services to your specific project, and can respond to a large variety of needs, including:

* Sales and market research: market potential, market-share analysis, location studies, sales analysis, test markets, distribution channels, value-vs.-cost studies, studies on the impact of sales incentives (coupon, rebates, etc.)

* Product research: new product modelling, competitive product studies, pricing

* Business research: short- and long-range forecasts, business trends, profit/value analysis

* Advertising research: local conditions, effectiveness studies, competitive advertising.

Why choose BRAANZ Consulting?

Local Knowledge: Being based in and exposed to Brazilian markets as well as having substantial experience with developed Western markets markets offers us a unique insight into the potentials and pitfalls of expanding your business into Brazil. Our backgrounds lend us to be able to relate well with people from English speaking countries.

Networking: Our network of professionals are skilled at striking a balance between quality, price, efficiency and results. We work with other professional services to identify the best way in which to operate your business model for Brazil.

Focus: Promoting business self-sufficiency and success at an affordable cost. Hiring workers full time and organising offices are very expensive in Brazil. You do not have to relocate expatriate staff to the market. Essentially our team can be viewed by your customers in the Brazilian market as your company's team.

Peace of Mind: We give confidence to the Brazilian customer that there is always someone that can help them in market, in the Portuguese language. We are available 24/7 for our clients.

Legal Requirements: We can help a company establish themselves and fulfill requirements for a Brazilian based Director or Administrator and address.

Latest News

  • Carrefour


    18th July, 2017

    Grupo Carrefour Brasil SA's initial public offering could price at the bottom of a suggested price range later on Tuesday, reflecting concern over too stretched a valuation for Brazil's biggest supermarket chain, three people familiar with the matter said.

  • Soy bags line a field in Mato Grosso


    4th July, 2017

    Brazilian farmers are discovering a downside to becoming one of the world’s top producers of soybeans: they’re running out of room to store all the unsold supply.

  • JBS logo


    20th June, 2016

    Meatpacker JBS today unveiled a R$6 billion (US$1.8 billion) divestment plan, putting dairy, poultry and cattle feeding assets on the block to cut debt after a corruption scandal raised concerns about its financing costs.

  • Paulo Cesar Silva

    19th June, 2017


    Paulo Cesar Silva, chief executive officer at Embraer SA, discusses the impact of political turmoil in Brazil, progress made on the E195 Mark 2 aircraft, and the potential for aircraft deals with Iran. He speaks with Bloomberg's Guy Johnson from the Paris Air Show on "Bloomberg Surveillance." (Source: Bloomberg)


  • Daihatsu Sirion


    14th June, 2017

    Daihatsu Motors said today it plans to launch compact cars in Brazil, as parent company Toyota Motor Corp looks to its minicar subsidiary to help it expand in emerging markets and produce lower-cost, quality vehicles.

  • Bovespa


    17th April, 2017

    Economic activity in Brazil grew in February at the fastest pace since January 2010, a central bank indicator showed on Monday, in the strongest sign yet that Latin America's largest economy is emerging from a two-year recession.

  • Fortaleza Airport


    17th March, 2017

    The federal government raised R$3.72 billion (US$1.2 billion) with the concession of four Brazilian airports yesterday (Thursday 16th March). The result was better than initial estimates of R$3.014 billion (US$972 million), achieving a 23% premium for the actual results.

  • Salvador Airport


    10th March, 2017

    Brazil is confident of strong investor turnout at an auction next week for the rights to run four airports, two government sources said on Friday, with at least nine operators showing appetite for one of the first in a wave of privatizations.

  • Science lab


    8th February, 2017

    Institutes and researchers will be exempt from paying import duties when purchasing materials for research and technological development in 2017.